Bostik, manufacturer of tile adhesives, grouts, sealants and other ancillary products, has strengthened its sales and support team to provide a greater level of service to customers.

As part of the move, 12 Area Sales Managers (ASMs) have had their areas of responsibility reassigned in order to join the expanded tiling team, enabling more face-to-face visits, trade events and product training to take place on a nationwide level. In addition, a new role of Technical Sales Manager has been created.

The new ASM team includes: Peter Swindells (East Midlands), Mark Smith (North West), Tom Dickens (East Anglia), Ann Berekis (West Midlands), Gerwin Murphy (London), Sarah Bartram (North East), Rob Jones (South Wales), Ben Farrington (South West), Matt Gill (Central), Chris Ansermoz (South East), Lewis Bell (West Yorkshire and Lancashire) and Ian McCallum (Scotland). All ASMs will report to Shaun Lee, National Sales Manager.

David Powell has become Technical Sales Manager, with an increased focus on providing training for trade counter staff and tilers, as well as technical support for contractors working on larger projects.

Commenting on the new team, Mat Basford, Sales Director at Bostik, said: “The decision to strengthen the tiling team in this way is purely based on the ability to offer greater face-to-face support to professional tiling customers nationwide.

“By utilising David’s expertise in the new role of Technical Sales Manager, we’re also able to deliver more practical advice and training, either on-site or at our in-house training centre in Stafford.”

www.bostik.com/UK