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LATEST NEOLITH URBAN BOUTIQUE OPENS IN DÃœSSELDORF
Neolith, a brand of Sintered Stone, has opened a new showroom in Düsseldorf, further increasing its global presence.
Interior designer Niels Karsten Kniest, of nkk raumkonzepte, has transformed a vast production hall into a breath-taking display of the Sintered Stone’s potential. Upon entering the showroom, visitors are shown a kitchen, library space and freestanding bath, making them immediately aware of the diverse applications of the material.
Shower rooms, bathrooms and vanity units in different styles throughout the space help designers and specifiers realise Neolith’s full creative potential, whether for wall cladding, flooring, worktops or sinks.
The designer has taken the creation a step further to incorporate less conventional Sintered Stone applications, including a fireplace, customised tile formats, ceiling cladding and herringbone parquet.
Niels Karsten Kniest explained: “The main theme behind the design is ‘think different’. I was driven by looking at things not just for the obvious, but to fathom them fully, play with the possibilities and show the unexpected. I want to encourage visitors to see the material with a new perspective, think differently and think ahead.”
Some of the brand’s most popular patterns feature, including eloquent Estatuario and Calacatta Gold; industrial Beton and Iron Corten; organic La Bohème and Arena; and dusky Nero Zimbabwe and Pulpis.
Local architects have been invited to join in the opening celebrations, starting with an introduction to the idea behind the showroom by Neolith’s German consultant, Michael Jamann. Next, award-winning architect Pau Llimona will give a special presentation on the remarkable interiors of Albert Adriá’s celebrated Enigma restaurant.
Guests will then have the opportunity to relax and chat as they explore the numerous applications in situ.
The Düsseldorf showroom is the latest addition to the Neolith Urban Boutique (NUB) series, with locations already open in London, Madrid and Milan, with another set to open in Amsterdam. Focusing on customer experience, the NUB series seeks to reconceptualise the traditional showroom as an imaginative exhibition space.
Mar Esteve Cortes, Neolith Director, commented: “The best way to truly understand the potential of a material is through seeing it in beautiful spaces, designed how real people might specify it in their homes, restaurants or hotels. Our Neolith Urban Boutiques are more than showrooms. We’ve carefully chosen their locations so they are in bustling, international hubs, inviting in people from all walks of life to explore and enjoy.”
https://www.neolith.com
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